Our mission

Relief you can wear.

Make clothing that sensitive skin can finally forget it’s wearing.

Millions of people live with skin that reacts to what most people never think about: a seam, a tag, a fabric that holds sweat. We exist to take that off the list. One fabric built for skin like ours, one shirt at a time, and a community that finally gets it.

01

Skin first

Every decision starts with what touches the skin: the fibre, the seam, the tag we left out. The rack comes second.

02

No fake soft

We build the fabric instead of buying it. Nothing sprayed on, nothing that washes out, nothing we can’t explain.

03

Say it straight

A shirt won’t cure eczema. It can stop making it worse. We tell you exactly what it does and nothing it doesn’t.

Relief now. Cure next.

A portion of every order goes to eczema research, so one day nobody has to grow up living in the itch.

We’re not a big company. We’re a few people with bad skin and a good fabric, and we’d love to have you.

Jay, founder of SOS

Join the Itchy Fam.

Two fits. One fabric. Sixty nights to decide.